Brand Edge UK – Launch products and drive sales with ratings & reviews content

Brand EdgeThe most effective way for brands to drive retail channel sales.

Boost awareness & consideration

Consumers count on reviews to help them make buying decisions. Reviews help you rank higher in search results and on category pages – giving shoppers more reason to consider your products.


of consumers read product reviews before making purchase

Digital Commerce 360, 2017


of consumers research online before shopping in-store

Digital Commerce 360, 2017


of consumers are influenced by online consumer-generated content

Nielsen, 2015

Increase online retail sales

Reviews give consumers the confidence they need to purchase your products. What’s even better is that the more reviews you have, the more sales you can expect. Consider this, our customers see a 10% lift in conversion after going from 0 to just 1 review.


  • 50%
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1 Review

10% Lift

10 Reviews

21% Lift

50 Reviews

30% Lift

100 Reviews

37% Lift

Influence in-store retail sales

Reviews not only boost online sales; they play a major role in influencing offline purchases as well. By collecting & distributing reviews for your products, you give in-store shoppers the confidence they demand when making purchases.

Robo Multiplier:

6.5X =

For every £1 of online revenue, another


of in-store revenue is influenced by reviews.

Get better customer insights

The voice of your customer can be difficult to capture, that’s why we make it easy for you to see what they have to say. Our consolidated review dashboard makes it easy for you to see customer feedback, identify product issues, and realise product suggestions.

Successfully launch new products

Products that launch with ratings & reviews on day one significantly outperform those without. We can help you jumpstart review collection for launch day by running product sampling campaigns. Learn more